How we do Digital Signage
At ISDM, we strive to provide the best possible digital signage solutions, adopting all the latest technological developments. Our signage and wayfinding are based on dynamic touch screen technology to provide a pleasant and intuitive user experience to exceed your visitors’ and employees’ expectations. Bring your workplace into the future, embrace the digital age and enjoy the futuristic simplicity of our cutting-edge digital signage technology on your smartphones, tablets, laptops, and video walls.
ISDM’s digital signage portfolio includes:
- Intuitive direction system enabling you to give 3D directions with just a tap on the screen
- Events and itineraries deployment to keep employees and visitors up to date
- Customisable interface - we believe no business is the same, and you should be able to create your individual dashboard
- Easy content creation and management: convey information about Health & Safety, internal communication messages and marketing promotions
What is Digital Signage?
Even without our knowledge, digital signage is a big part of modern life. While driving, walking, cycling down the road or going to work, you’re most likely to come across some form of digital signage. While it is possible to attribute all the above types of signage to digital, in the corporate world, we refer to digital signage as
A sub-segment of signage. Digital signage uses screen technologies such as LCD & LED to display content, be it information, imagery, video or audiovisual. You can typically find digital signs in public spaces, transportation systems, sporting venues, retail stores, restaurants and corporate buildings. Digital signage solutions provide wayfinding, internal communication, marketing and advertising.
In short, digital signage allows your company to display any message, for any reasons, on a screen of any size, be it static or interactive. The definition is broad, as broad are the various digital signage uses. A versatile tool, digital signage allows companies to flexibly control the messages they want to convey on their premises, no matter their nature.
Choosing the right digital signage solution for your company
While it’s often a smart call to invest in a digital signage solution, it’s critical that you start with the goal in mind and ask yourself some questions before pulling the trigger. This initial analysis process ensures you go for the best digital signage fit for your business application, maximising the benefits of these powerful tools.
Below, find a set of questions that could help you to narrow down the options at the start of your selection process.
How large do you want your digital display fleet to be?
Evaluate your premises’ size: how many screens do you think you will need? Envision the critical locations where it would be optimal to place your displays and try to quantify it. There’s no right or wrong solution with your fleet’s size, and thanks to our cloud-based software, managing one screen is as easy as managing 100.
What is your digital signage project’s goal?
This question mostly relates to the needs that make you want to implement digital signage. Are you looking for a wayfinding solution at your premises? Or are you thinking of taking your on-premises marketing to the next level? Understanding this and formulating a content strategy for your digital signage project will give you clarity and ideas, concretely preparing you before you even sit down with your possible vendors.
What are your budget and timeline?
There’s no way around it: time and money are still two deciding criteria when deciding which way you want your digital signage to go. Luckily for you, at ISDM, our customers’ success is at the heart of our mission. For this reason, we vow to be with you, every step of the way, with our customer success division, created for you to find your solution, no matter your size or budget.
You make your digital signage
After carefully evaluating the various options and technology, you can focus on shaping your digital signage infrastructure the way you want it. Thanks to our offering’s flexibility, having a signage solution that resembles your company is not a mirage, and we are proud to help you realise that vision. We provide the right combination of support, software, and hardware; we create the foundations, you build your solution.